Search Engine Optimization


SEARCH ENGINE OPTIMIZATION or better known as SEO is the process through which individual pages of a website is ranked on search engines such as Google, Yahoo, and Bing. This enables visitors from across the world to take a look at your website which in turn helps you sell your products or services online.

What is SEO?

SEARCH ENGINE OPTIMIZATION or better known as SEO is the process through which individual pages of a website is ranked for targeted keywords. This enables visitors from across the world to take a look at your website which in turn helps you sell your product(s) or services online.

Why you need Organic Search Engine Optimization?

  • 91% of users use search engines on a regular basis.
  • 80% of the clicks on Google are on the organic search listings
  • Above 50% online searches are done through Google
  • If you are not doing it, your competitor is doing it.
  • Do you want to lose out on all these leads?

What is Organic Listing?

This is the normal listing that appears in the Google Search Engine Result Pages without paying any amount to Google. Fig 1.1 below shows you the two sections. On the left hand side you have the Organic Listings and on the right hand side you have the Sponsored or the Paid Listings. Thus, Organic Listing is a far more effective and money saving scheme versus Paid Results.